Software Meta Title & Meta Description Automation

Software Meta Title & Meta Description Automation

Project

Software Meta Title & Meta Description Automation

Client

Confidential

Overview

Nutriland operates an online store with over 3500 products. To boost sales through improved SEO, their marketing agency recommended updating the SEO Title and SEO Description for each product.

Challenge

Manually updating SEO Titles and Descriptions for 3500+ products was extremely time-consuming and unsustainable, especially with future product additions.

Solution

With a limited budget, we developed an automated script that connects to Shopify every 30 minutes. It retrieves all products, checks each product’s SEO Title and SEO Description against the desired format, and automatically sends update requests when discrepancies are found. Additionally, we managed the deployment, hosting, and ongoing maintenance of the application.

Client Benefit

The automation eliminated the need for manual updates, ensuring that SEO requirements were consistently met. This solution is estimated to have saved the client hundreds of hours of manual work.

Technologies Used

Node.js + TypeScript, LiquidJS, Docker, Ubuntu, Shopify Rest API